Social needs and social capital: aspects of personality and organization

Vol. 32 Iss. 2 pp. 22–30 | St. Petersburg State Institute of Psychology and Social Work | ISSN: 1993-8101
2019 • Issue 2 • Volume 32Research in applied psychology

PDF Download

Abstract

The article considers the socio-psychological semantic field of the concepts "social capital of the individual" and "social capital of the organization"at the theoretical level in the context of the concept of social needs of W. Schutz. It is proposed to allocate emotional, communicative and cognitive social capital of an individual (organization) according to the nature of his / her social needs in affect, inclusion and control. On the basis of the developed operational model of social capital at the empirical level with the help of the author's qualitative methodology "Capital, capital..." hypotheses about the structural organization of social capital and the relationship of its types with the experience of satisfying human social needs are proved. For a deeper test of the hypothesis about the relationship of types of social capital with types of social needs, a correlation study is conducted using the OMO methodology of A. A. Rukavishnikov (domestic version of the methodology of W. Schutz FIRO). Hypotheses about the correlation of the three types of social capital with human, public and reputational capital of organizations are put forward and substantiated.

Keywords

social capital, social needs, social representations, emotional, communicative, cognitive social capital of the person (organization)

Citation

Citation — Harvard Notation

References

  1. Andreyeva G.M., Bogomolova N.N., Petrovskaya L.A. Zarubezhnaya sotsialnaya psikhologiya XX stoletiya: Teoreticheskiye podkhody: Uchebhoye posobiye dlya vuzov [Foreign social psychology of the 20th century: Theoretical approaches: Manual for higher school students]. Мoscow: Aspekt Press Publ., 2002. 287 p. (In Russian).
  2. Bardiyer G.L. Kognitivnyi sotsialnyi kapital kak tsel psikhologicheskogo audita i interventsii organizatsionnogo razvitiya [Cognitive social capital as a goal of psychological audit and intervention of organizational development] Psikhologiya truda i upravleniya kak resurs razvitiya cheloveka v usloviyakh globalnykh izmeneniy: Materialy Mezhdunarodnoy nauchno-prakticheskoy konferentsii, posvyshchennoy 25-letiyu fakulteta psikhologii Tverskogo gosudarstvennogo universiteta [Psychology of labour and management as a resource for human development in global changes: Proc. of International Scientific and Practical Conference Dedicated to the 25th Anniversary of the Faculty of Psychology of Tver State University]. Tver : Tver State University, 2018. pp. 205-207 (in Russian).
  3. Bardiyer G.L. Operatsionalizatsiya smyslovykh svyazey mezhdu ponyatiyami «sotsialnaya otvetstvennost», «sotsialnyi kapital», «sotsialnоye sluzheniye» [Operationalization of semantic relations between the concepts «social responsibility», «social capital», «social service»]. Acta eruditorum – Acta eruditorum. St. Petersburg: Russian Christian Humanitarian Academy Publ., 2018, (25), pp. 66–68 (in Russian).
  4. Bardiyer G.L. Psikhologiya formirovaniya otnosheniy s mirom I nakopleniya sotsialnogo kapitala u sovremennykh podrostkov pokoleniya Z [Psychology of formation of relations with the world and accumulation of social capital in modern adolescents of generation Z]. Dostizheniya nauki i tekhnologii: Sbornik statey XVII Mezhdunarodnoy nauchno-prakticheskoy konferentsii [Advances in Science and Technology: Collection of Articles of the 27th International Scientific and Practical conference]. Моscow: Aktualnost RF Publ., 2018, pp.51-54 (in Russian).
  5. Bardiyer G.L. Sotsialnyi capital kak resurs zhiznestoykosti lichnosti [Social capital as a resource of the resilience of a personality]. Lichnost v trudnykh zhiznennykh situatsiyakh: resursy i preodoleniye: Materialy Mezhdunarodnoy nauchno-prakticheskoy konferentsii [Personality in Difficult Life Situations: resources and overcoming: Proc. of the International Scientific and Practical conference]. Omsk: Omsk State University Publ., 2018, pp.199-203 (in Russian).
  6. Bardiyer G.L.Tekhnologiya resursnogo parnnerstva kak instrument formirovaniya sotsialnogo kapitala organizatsii (sotsialnoy sluzhby) [Technologies of resource partnership as an instrument of the formation of social capital of an organization (social services)]. Aktualnyye problemy sotsialnoy psikhologii v kontekste informatsionnogo obshchestva [Actual Problems of Social Psychology in the Context of Information Society]. St. Petersburg: St. Petersburg State Trade Union University, 2019, pp.17-19 (in Russian).
  7. Bardiyer G.L. Formalnyye i neformalnyye normy v structure kognitivnogo sotsialnogo kapitala rukovoditelya [Formal and informal norms in the structure of cognitive social capital of a head manager]. Vestnik Omskogo gosudarstvennogo universiteta. Seriya: Psikhologiya – Bulletin of Omsk State University. Series: Psychology, 2018 (3), pp. 27-32 (in Russian).
  8. Bocharova Ye. Ye. Sotsialnyi capital kak psikhologicheskiy fenomen [Social capital as a psychological phenomenon]. Izvestiya Saratovskogo gosudarstvennogo universiteta. Seriya: Filosofiya. Psikhologiya. Pedagogika – Bulletin of Saratov State University. Series: Philosophy. Psychology. Pedagogy, 2018, 18, (4), pp. 433–438 (in Russian).
  9. Burdye P. Sotsiologiya sotsialnogo prostranstva [Sociology of social space]. Мoscow Institute of Experimental Sociology ; St. Petersburg: Aleteya, 2005. 288 p. (In Russian).
  10. Koulman G. Kapital sotsialnyi i chelovecheskiy [Social and human capital]. Obshchestvennyye nauki i sovremennost – Social Sciences and Modernity, 2001, (3), pp. 122-139 (in Russian).
  11. Kokhanova M. Imidzh i reputatsionnyi capital firmy: k problem modernizatsii PR [Image and reputation capital of a firm: to the problem of modernization of PR]. Nauchno-kulturologicheskiy zhurnal Relga – Scientific and Cultural Journal Relga, 2005, (12). (In Russian). Available at: http://www.relga.ru/Environ/WebObjects/tgu-www.woa/wa/ Main?textid=598&level1=main&level2=articles (accessed 17.11.2019).
  12. Nestik T.A. Sotsialnyi capital organizatsii: sotsialno-psikhologicheskiy analiz [Social capital of an organization: socio-psychological analysis]. Psikhologicheskiy zhurnal – Journal of Psychology, 2009, 30 (1), pp. 52-63 (in Russian).
  13. Patnem R. Chtoby demokratiya srabotala. Grazhdanskiye traditsii v sovremennoy Ilalii [To make democracy work. Civil traditions in moder Italy]. Мoscow: Ad Marginem Publ., 1996. 287 p. (In Russian).
  14. Pochebut L.G., Chiker V.A., Volkova N.V. Sotsialno-psikhologicheskaya model kognitivnogo sotsialnogo kapitala organizatsii: kontseptsiya i aspekty issledovaniya [Socio-psychological model of cognitive social capital of an organization: concept and aspects of research]. Organizatsionnaya psikhologiya – Organizational Psychology 2018, 8 (2), pp. 47-71 (in Russian).
  15. Pochebut L.G., Chiker V.A., Volkova N.V. Sotsialno-psikhologicheskaya model kognitivnogo sotsialnogo kapitala organizatsii: factory formirovaniya i obyektivatsiya [Socio-psychological model of cognitive social capital of an organization: factors of formation and objectivation]. Organizatsionnaya psikhologiya – Organizational Psychology 2018, 8 (3), pp. 29-59 (in Russian).
  16. Pochebut L.G., Sventsitskiy A.L., Mararitsa L.V., Kazantseva T.V., Kuznetsova I.V. Sotsialnyi kapital lichnosti [Social capital of a personality]. Мoscow: INFRA-M Publ., 2014. 250 p. (In Russian).
  17. Reshetnikova I.I. Reputatsionnyi capital kak factor obespecheniya konkurentosposobnosti rossiyskogo biznesa: teiriya, metodologiya issledovaniya, problem formirovaniya I upravlenuya v usloviyakh globalizatsii rynkov: Avtoref. dis. …d-ra econom. sciences [Reputation capital as a factor insuring the competitiveness of Russian business: theory, methodology of research, problems of formation and management in the conditions of globalization of markets: D. Sc.(Economics) dissertation abstract ]. Volgograd: Volgograd State University Publ., 2011. 49 p. (In Russian).
  18. Tatarko A.N., Lebedeva N.M. Sotsialnyi capital: teoriya i psikhologicheskiye issledovaniya [Social capital: theory and psychological research]. Мoscow: RUDN University Publ., 2009, 233 p. (In Russian).
  19. Shikhirev P.N. Priroda sotsialnogo kapitala: sotsialno-psikhologicheskiy podkhod [The nature of social capital: socio-psychological approach]. Obshchestvennyye nauki i sovremennost – Social Sciences and Modernity, 2003, (2), pp.17-31 (in Russian).
  20. Yambushev V.Yu. Upravleniye palitsitnym kapitalom kak predmet deyatelnosti po svyazyam s obshchestvennostyu [Public capital management as a subject of public relations activities]. Kommunikologiya – Communication Science, 2013, 1 (1), pp.52-58 (in Russian).
  21. Schutz W. A Three-Dimensional Theory of Interpersonal Behavior. New York, NY: Rinehart, 1958. 267 p.